Belle River-On the Lake BIA (Business Improvement Area)

Stroll the Street --- Bringing Notre Dame Street to Life in 2016!


Stroll the Street fills downtown Belle River-On the Lake with music and fun on the last Friday night of each month from May to September.   An upbeat urban experience with small town charm geared for locals of all ages.  Your opportunity to meet interesting people, as you walk, shop, eat and enjoy all that the local businesses have to offer.

Stroll the Streets is an opportunity to slow down, visit with your friends and family while enjoying a variety of music and activities taking place all along Notre Dame Street. Stroll the Street takes place on the last Friday of every month – May 27, June 24, July 29, Aug 26 and Sept 30 between 5pm and 9pm. 

We are looking for students willing to earn their community service hours by performing, playing music, singing, or helping out with special events organized by the Stroll the Street Committee. 

The performances are meant to showcase musicians in our community as well as provide free entertainment for the public. 

Performance time slots will be filled on a first come, first served basis.   A diverse range of musical acts and styles will be considered, whether ensembles or solo artists, instrumentalists or vocalists.

Please contact Janel Gagnier, Belle River-On the Lake BIA Coordinator at 519-728-4624 or if you would like to get involved or have any questions.





Did you know that 67 cents of each dollar spent in our community STAYS in our community?


Please support our BIA businesses and shop local as often as you can!






Belle River - On the Lake Has It All!!

Knowing that there will be many upcoming challenges in our surrounding region (ie. a wavering economy in Windsor/Essex County, increased business, retail and big box development, etc.) the Belle River-On the Lake BIA is proactively increasing its efforts to stimulate business activity within its district.

Just some of the Belle River - On the Lake  Business Improvement Area's  proactive efforts include

  • The adoption and execution of a theme to further attract everyday consumers and tourists

  • A new, more interactive web presence

  • An improved business directory, both online and in print

  • More effective advertising and promotions

  • The move toward a more interactive, team-oriented business community